The challenge with Salesforce (and how StatusPath solves it)

Salesforce collects data. A ton of data. And it collects so much data because it’s an incredible CRM tool for sales professionals looking to track the entirety of their jobs. Salesforce is used to log every action, activity, and event; to map every task and priority; to manage every lead, contact, and opportunity from the nascent stages of evaluation all the way through closing the deal; and later, for managing the account and up-selling. That’s a ton of information…and it’s useful to the salesperson. But…

Salesforce is way to much for a busy manager or executive. StatusPath solves that problem.
We’ve interviewed over 100 managers, business owners, CEO’s, and General Managers – people who manage other people, typically across departments – and there existed a strong common theme across all industries and job titles: Salesforce fails to deliver the concise, perspective-driven data that facilitates team coordination and decision making.

Shoot, most of our manager and executive-level customers don’t even log into their Salesforce license. And what about custom reports? Too much data, time, and money! But this shouldn’t come as a surprise – Salesforce is a CRM, and no matter how much money is spent on customization, Salesforce is not an employee status report platform aimed at coordinating busy, cross-functional, and often remote teams.

That’s where StatusPath jumps in to address the challenge, and we do it with a unique approach to maximizing the data from Salesforce. While everyone else is thinking about a new way to spin and report data to the management team, StatusPath is focused on something entirely different: use the data inside Salesforce to improve how an employee communicates progress, priorities, and perspectives to the management team.

Salesforce plug-in helps employees write status reports on StatusPath

Salesforce plug-in helps employees write status reports on StatusPath

This approach to Salesforce mirrors how we view Google, Jira, Outlook, and the other software systems used by our customers’ employees to perform their job functions. Don’t find a new way to package that data for a busy manager. Ugh! Instead, use the data inside Salesforce, along with other contextual content, to empower an employee to deliver concise, easily-consumable status reports to management. This brevity in communication is achieved through the application of employee perspective, and the benefits apply to the entire organization:
Everyone saves time writing and reading status reports
Concise status enables better management of priorities
The team stays coordinated around only the most important items
With this approach to team communication, we enable you to “work less about work,” while creating a uniquely profitable repository of employee status reports and feedback across your entire team, company, and the software systems your employees use to do their jobs.